Instagram Marketing Consultant
Thanks to the introduction of Instagram, photo sharing has been given a major social upgrade. More than 80 million users are using this particular tool Instagram to alter their photos using all kinds of special effects and filters before sharing them with friends and family on social networks.
Even businesses can cash on this type of social media in promoting their company and build up a following for themselves. Posting pictures that are a visual treat and posting pictures of employees makes you closer to the customers. Pinterest helps in building brand loyalty.
If used correctly, Instagram helps immensely in marketing purposes. Here are a few examples of how businesses can benefit from using Instagram.
This is one of Instagram’s latest update. With this users can tag a specific location with their image which is saved to a personal photo map. This image along with the tag can be shared with everyone on social media.
This can be used by businesses to pinpoint their exact location. If you are setting up a booth in a fair, you can tag your booth and post pictures so that people know where you can locate.
It helps in providing locations of your stores if you have more than one with the same name.
A Look Inside
Social media means sharing. Your customers and followers are giving you a chance to reach them on a personal level. So your business would benefit well if you reciprocate. Some ideas would be to take pictures of your staff in office, some achievements, pictures of upcoming products, etc. these will make the customers feel they are a part of the brand and will create a sense of loyalty.
Best example for Hashtags is Twitter. If you use Twitter, you know how useful hashtags can be in sharing. Instagram photos. Using hashtags that are related to your business will make it easy for customers to find you. Hashtags can be simple words that customers use in an ordinary search. It is always better to look up popular hashtags that are used by similar brands and add them to your images.
Encouraging User Images
This is a brilliant way to promote brand loyalty. You can encourage users to take pictures of themselves while using your product and tag them to your hashtags. Show other users how to use the product and also promote brand loyalty and show how happy customers are with the company and products.
If you are going to be a part of a trade show or any convention, take pictures and tag your location. This way people will know your whereabouts and what’s going on with your business. If you are planning a sale, take snapshots of the flyers and post them for your customers to see online.
You can offer a unique discount only to Instagram users to make your followers feel more special.
Instagram has become one of the efficiently using social media platform for business. 400 millions of people are using Instagram, and 80 million of uploads are updating every day. There of 700 million of people use Instagram monthly. Instagram is the best way to Humanize your Brands.
Instagram has a unique style comparing all social media sites. Before promoting your brands only you will get an idea about Instagram Business marketing.
Create Instagram Stories for your Business, which can stay only for 24 hours. Later it disappears. Instagram stories display top of your Feeds so, which can grab the audience look.
Creating of Instagram stories does not make you expend more on it, you can create it as simple experimental type, no need to get right quality video footage, showcase your brands in images, videos, GIF file formats to understand by the audience quickly.
Instagram stories give a way to communicate with a targeted audience and some Influencer marketers. Create a winning Profile for your Business. First research the competitor’s Stories, how they created and how they are using the strategic content.
Instagram was now allowing people to archive posts instead of deleting them.Take the scene content to publish short stories.
Expand your Brands, Brands names with hashtags. At the end of the, your video or images include Hashtags to identify your brand’s in public and also get connected to keyword search with hashtags.
Social Media Monetization helps you to identify the competitor brands in the Instagram profiles. The things you should follow Instagram for your Business are
- Follow others and link their Photos.
- Right Usage of Hashtags for your industries.
- Connecting other social media accounts to the Instagram Accounts.
- Your Instagram Page should be a business page.
- Analyse Your Successes and Build communities for it.
For Instagram Marketing & Consulting : Contact me